{"id":5981,"date":"2016-10-30T19:12:56","date_gmt":"2016-10-30T12:12:56","guid":{"rendered":"http:\/\/ttud.com.vn\/?p=5981"},"modified":"2017-10-03T16:49:49","modified_gmt":"2017-10-03T09:49:49","slug":"hoi-thao-phat-trien-thuong-hieu-va-ung-dung-thuong-mai-dien-tu-cho-doanh-nghiep-vua-va-nho","status":"publish","type":"post","link":"https:\/\/casta.ttud.com.vn\/index.php\/hoi-thao-phat-trien-thuong-hieu-va-ung-dung-thuong-mai-dien-tu-cho-doanh-nghiep-vua-va-nho\/","title":{"rendered":"H\u1ed9i th\u1ea3o \u201cPh\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u1ee8ng d\u1ee5ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed cho doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf\u201d"},"content":{"rendered":"<p><strong>Ng\u00e0y 28\/10\/2016, t\u1ea1i V\u01b0\u1eddn \u01b0\u01a1m c\u00f4ng ngh\u1ec7 c\u00f4ng nghi\u1ec7p Vi\u1ec7t Nam \u2013 H\u00e0n Qu\u1ed1c, S\u1edf C\u00f4ng Th\u01b0\u01a1ng th\u00e0nh ph\u1ed1 C\u1ea7n Th\u01a1 ph\u1ed1i h\u1ee3p v\u1edbi Hi\u1ec7p h\u1ed9i Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam (VECOM) t\u1ed5 ch\u1ee9c H\u1ed9i th\u1ea3o \u201cPh\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u1ee8ng d\u1ee5ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed cho doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf\u201d.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7106\" src=\"http:\/\/ttud.com.vn\/wp-content\/uploads\/2016\/10\/30102016102636-thuhaIMG_20161030_1.png\" alt=\"\" width=\"960\" height=\"717\" \/><\/p>\n<p>Tham d\u1ef1 H\u1ed9i th\u1ea3o c\u00f3 \u0111\u1ea1i di\u1ec7n S\u1edf C\u00f4ng th\u01b0\u01a1ng, Hi\u1ec7p h\u1ed9i Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam, Chi c\u1ee5c Qu\u1ea3n l\u00fd th\u1ecb tr\u01b0\u1eddng, c\u00f9ng c\u00e1c Trung t\u00e2m, Vi\u1ec7n, tr\u01b0\u1eddng, c\u00e1c Ph\u00f2ng Kinh t\u1ebf, ph\u00f2ng Kinh t\u1ebf &#8211; H\u1ea1 t\u1ea7ng, ph\u00f2ng V\u0103n h\u00f3a Th\u00f4ng tin, c\u00e1c doanh nghi\u1ec7p tr\u00ean \u0111\u1ecba b\u00e0n th\u00e0nh ph\u1ed1 C\u1ea7n Th\u01a1.<\/p>\n<p>Theo b\u00e1o c\u00e1o ch\u1ec9 s\u1ed1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, n\u0103m 2015, Vi\u1ec7t Nam c\u00f3 h\u01a1n 10.000 n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 website \u0111\u01b0\u1ee3c \u0111\u0103ng k\u00ed, g\u1ea5p \u0111\u00f4i so v\u1edbi n\u0103m tr\u01b0\u1edbc. Trong \u0111\u00f3, c\u00f3 43% doanh nghi\u1ec7p \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh thu cao h\u01a1n nh\u1edd tham gia th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. Th\u00eam v\u00e0o \u0111\u00f3, 62% ng\u01b0\u1eddi d\u00f9ng Internet t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 t\u1eebng mua h\u00e0ng tr\u1ef1c tuy\u1ebfn. Doanh thu b\u00e1n l\u1ebb c\u1ee7a c\u00e1c doanh nghi\u1ec7p \u0111\u1ea1t tr\u00ean 4 t\u1ef7 USD. Ch\u00ednh ph\u1ee7 \u0111\u1eb7t m\u1ee5c ti\u00eau \u0111\u1ebfn n\u0103m 2020, th\u01b0\u01a1ng mai \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam s\u1ebd \u0111\u1ea1t 10 t\u1ef7 USD. Tuy th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f3 nh\u1eefng th\u1ebf m\u1ea1nh h\u01a1n h\u1eb3n c\u00e1ch th\u1ee9c mua b\u00e1n truy\u1ec1n th\u1ed1ng, nh\u01b0ng th\u1ecb tr\u01b0\u1eddng n\u00e0y v\u1eabn ch\u01b0a b\u1ed9c l\u1ed9 h\u1ebft ti\u1ec1m n\u0103ng to l\u1edbn c\u1ee7a n\u00f3 b\u1edfi \u0111\u1ed9 tin t\u01b0\u1edfng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0o mua s\u1eafm tr\u1ef1c tuy\u1ebfn v\u1eabn ch\u01b0a cao, c\u00e1c doanh nghi\u1ec7p ch\u01b0a th\u1ef1c s\u1ef1 \u0111\u1ea7u t\u01b0 ho\u1eb7c \u0111\u1ea7u t\u01b0 ch\u01b0a \u0111\u00fang c\u00e1ch trong l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n<p>Tr\u01b0\u1edbc t\u00ecnh h\u00ecnh tr\u00ean, t\u1ea1i H\u1ed9i th\u1ea3o, c\u00e1c chuy\u00ean gia trong l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u00e3 t\u01b0 v\u1ea5n nh\u1eefng v\u1ea5n \u0111\u1ec1 nh\u01b0 x\u00e2y d\u1ef1ng website, thanh to\u00e1n tr\u1ef1c tuy\u1ebfn, qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u g\u1eafn v\u1edbi t\u00ean mi\u1ec1n internet. Qua c\u00e1c th\u00f4ng tin thi\u1ebft th\u1ef1c n\u00e0y, c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c t\u1ea7m nh\u00ecn bao qu\u00e1t, \u0111\u1ea7u t\u01b0 h\u1ee3p l\u00ed \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u1ef1c tuy\u1ebfn th\u00f4ng qua c\u00f4ng c\u1ee5 h\u1eefu hi\u1ec7u nh\u1ea5t l\u00e0 c\u00e1c trang web \u0111\u1ec3 duy tr\u00ec v\u00e0 n\u00e2ng cao n\u0103ng l\u1ef1c canh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng, ph\u00e1t tri\u1ec3n ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a C\u1ea7n Th\u01a1 n\u00f3i ri\u00eang, c\u1ea3 n\u01b0\u1edbc n\u00f3i chung.<\/p>\n<p style=\"text-align: right;\"><em>Nguy\u1ec5n Th\u1ecb Thu H\u00e0<\/em><br \/>\n<em> TTUD C\u1ea7n Th\u01a1<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ng\u00e0y 28\/10\/2016, t\u1ea1i V\u01b0\u1eddn \u01b0\u01a1m c\u00f4ng ngh\u1ec7 c\u00f4ng nghi\u1ec7p Vi\u1ec7t Nam \u2013 H\u00e0n Qu\u1ed1c, S\u1edf C\u00f4ng Th\u01b0\u01a1ng th\u00e0nh ph\u1ed1 C\u1ea7n Th\u01a1 ph\u1ed1i h\u1ee3p v\u1edbi Hi\u1ec7p h\u1ed9i Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam (VECOM) t\u1ed5 ch\u1ee9c H\u1ed9i th\u1ea3o \u201cPh\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u1ee8ng d\u1ee5ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed cho doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf\u201d. Tham [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":7106,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47],"tags":[],"class_list":["post-5981","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc"],"_links":{"self":[{"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/5981","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/comments?post=5981"}],"version-history":[{"count":3,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/5981\/revisions"}],"predecessor-version":[{"id":7109,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/5981\/revisions\/7109"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/media\/7106"}],"wp:attachment":[{"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/media?parent=5981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/categories?post=5981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/tags?post=5981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}