{"id":34293,"date":"2024-06-22T14:22:14","date_gmt":"2024-06-22T07:22:14","guid":{"rendered":"https:\/\/ttud.com.vn\/?p=34293"},"modified":"2024-11-01T13:58:33","modified_gmt":"2024-11-01T06:58:33","slug":"xu-huong-dinh-hinh-tieu-dung-viet-nam-nam-2024","status":"publish","type":"post","link":"https:\/\/casta.ttud.com.vn\/index.php\/xu-huong-dinh-hinh-tieu-dung-viet-nam-nam-2024\/","title":{"rendered":"Xu h\u01b0\u1edbng \u0111\u1ecbnh h\u00ecnh ti\u00eau d\u00f9ng Vi\u1ec7t Nam n\u0103m 2024"},"content":{"rendered":"\n<p>Xu h\u01b0\u1edbng ti\u00eau d\u00f9ng t\u1ea1i Vi\u1ec7t Nam n\u0103m 2024 c\u00f3 th\u1ec3 ch\u1ecbu \u1ea3nh h\u01b0\u1edfng b\u1edfi c\u00f4ng ngh\u1ec7 th\u00f4ng minh v\u00e0o cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y, kh\u00f4ng ch\u1ec9 s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i c\u00f4ng ngh\u1ec7 cao \u0111\u1ec3 li\u00ean l\u1ea1c, l\u00e0m vi\u1ec7c v\u00e0 gi\u1ea3i tr\u00ed m\u00e0 c\u00f2n k\u1ebft h\u1ee3p c\u00e1c thi\u1ebft b\u1ecb th\u00f4ng minh kh\u00e1c nh\u01b0 \u0111\u1ed3ng h\u1ed3, tai nghe, loa, m\u00e1y \u1ea3nh v\u00e0 TV\u2026<\/p>\n\n\n\n<p>Theo McKinsey &amp; Company &#8211; m\u1ed9t c\u00f4ng ty t\u01b0 v\u1ea5n qu\u1ea3n tr\u1ecb to\u00e0n c\u1ea7u, tri\u1ec3n v\u1ecdng l\u1ea1c quan c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng trung l\u01b0u \u1edf Vi\u1ec7t Nam v\u1eabn v\u1eefng v\u00e0ng, ngay c\u1ea3 khi \u0111\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng th\u00e1ch th\u1ee9c kinh t\u1ebf v\u00e0 th\u1eddi k\u1ef3 h\u1eadu suy tho\u00e1i. T\u01b0\u01a1ng lai n\u1ec1n kinh t\u1ebf Vi\u1ec7t Nam c\u00f3 v\u1ebb \u0111\u1ea7y h\u1ee9a h\u1eb9n trong th\u1eadp k\u1ef7 t\u1edbi, v\u1edbi m\u1ee9c t\u0103ng tr\u01b0\u1edfng GDP d\u1ef1 ki\u1ebfn dao \u0111\u1ed9ng t\u1eeb 2% \u0111\u1ebfn 7% trong kho\u1ea3ng th\u1eddi gian t\u1eeb n\u0103m 2023 \u0111\u1ebfn 2030.<\/p>\n\n\n\n<p>S\u1ef1 t\u0103ng tr\u01b0\u1edfng kinh t\u1ebf n\u00e0y ch\u1ee7 y\u1ebfu \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi l\u0129nh v\u1ef1c s\u1ea3n xu\u1ea5t \u0111ang ph\u00e1t tri\u1ec3n m\u1ea1nh c\u1ee7a Vi\u1ec7t Nam, \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i t\u1eeb m\u1ed9t trong nh\u1eefng m\u1ee9c l\u01b0\u01a1ng th\u1ea5p nh\u1ea5t khu v\u1ef1c. Ngo\u00e0i ra, l\u1ef1c l\u01b0\u1ee3ng lao \u0111\u1ed9ng \u0111\u01b0\u1ee3c gi\u00e1o d\u1ee5c t\u1ed1t c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc \u0111\u00f3ng g\u00f3p \u0111\u00e1ng k\u1ec3 v\u00e0o s\u1ee9c m\u1ea1nh kinh t\u1ebf c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, Vi\u1ec7t Nam c\u0169ng \u0111ang ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng kh\u00f3 kh\u0103n kinh t\u1ebf c\u00f3 kh\u1ea3 n\u0103ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn s\u1ee9c mua c\u1ee7a ng\u01b0\u1eddi d\u00e2n. \u0110\u00e1ng ch\u00fa \u00fd, nhu c\u1ea7u t\u1eeb c\u00e1c th\u1ecb tr\u01b0\u1eddng quan tr\u1ecdng nh\u01b0 M\u1ef9 v\u00e0 Li\u00ean minh ch\u00e2u \u00c2u s\u1ee5t gi\u1ea3m, d\u1eabn \u0111\u1ebfn gi\u00e1 tr\u1ecb xu\u1ea5t kh\u1ea9u c\u1ee7a Vi\u1ec7t Nam d\u1ef1 ki\u1ebfn gi\u1ea3m 9-10% trong n\u0103m 2023, tr\u00e1i ng\u01b0\u1ee3c v\u1edbi m\u1ee9c 14% ghi nh\u1eadn v\u00e0o n\u0103m 2022.<\/p>\n\n\n\n<p>\u0110\u1ed3ng th\u1eddi, v\u1edbi l\u1ea1m ph\u00e1t duy tr\u00ec \u1edf m\u1ee9c kho\u1ea3ng 3,8% trong su\u1ed1t n\u0103m 2023, c\u00f3 th\u1ec3 g\u00e2y g\u00e1nh n\u1eb7ng \u0111\u00e1ng k\u1ec3 cho nh\u1eefng ng\u01b0\u1eddi c\u00f3 thu nh\u1eadp th\u1ea5p. Do \u0111\u00f3, ng\u01b0\u1eddi d\u00e2n c\u00f3 th\u1ec3 c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng t\u00e1c \u0111\u1ed9ng b\u1ea5t l\u1ee3i c\u1ee7a l\u1ea1m ph\u00e1t, l\u00e0m gi\u1ea3m kh\u1ea3 n\u0103ng mua h\u00e0ng c\u1ee7a h\u1ecd v\u00e0 g\u00e2y c\u0103ng th\u1eb3ng cho th\u1ecb tr\u01b0\u1eddng th\u1ebf ch\u1ea5p.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><img decoding=\"async\" src=\"https:\/\/vietq.vn\/Images\/Khanhmai\/2024\/02\/16\/Screen%20Shot%202024-02-16%20at%201.36.10%20PM.png\" alt=\"\"><\/p>\n\n\n\n<h2 class=\"has-text-align-center has-small-font-size wp-block-heading\"><em>&nbsp;Xu h\u01b0\u1edbng ti\u00eau d\u00f9ng t\u1ea1i Vi\u1ec7t Nam n\u0103m 2024 c\u00f3 th\u1ec3 ch\u1ecbu \u1ea3nh h\u01b0\u1edfng b\u1edfi c\u00f4ng ngh\u1ec7 th\u00f4ng minh v\u00e0o cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y. \u1ea2nh minh h\u1ecda<\/em><\/h2>\n\n\n\n<p>Theo kh\u1ea3o s\u00e1t c\u1ee7a McKinsey, ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam \u0111ang tr\u1edf n\u00ean s\u00e1ng su\u1ed1t h\u01a1n v\u00e0 c\u00f3 \u00fd th\u1ee9c h\u01a1n v\u1ec1 chi ph\u00ed. H\u1ecd d\u1ef1 ki\u1ebfn s\u1ebd s\u1eeda \u0111\u1ed5i m\u00f4 h\u00ecnh chi ti\u00eau c\u1ee7a m\u00ecnh \u0111\u1ec3 \u1ee9ng ph\u00f3 v\u1edbi nh\u1eefng th\u00e1ch th\u1ee9c kinh t\u1ebf v\u00e0 c\u1ea3m gi\u00e1c b\u1ea5t \u1ed5n. H\u01a1n 90% ng\u01b0\u1eddi ti\u00eau d\u00f9ng b\u00e0y t\u1ecf lo l\u1eafng v\u1ec1 gi\u00e1 c\u1ea3 leo thang, \u0111\u1eb7c bi\u1ec7t trong b\u1ed1i c\u1ea3nh l\u1ea1m ph\u00e1t, thi\u1ebfu h\u1ee5t nhi\u00ean li\u1ec7u, chi ph\u00ed nhi\u00ean li\u1ec7u t\u0103ng v\u00e0 l\u00e3i su\u1ea5t cao h\u01a1n. C\u0103ng th\u1eb3ng t\u00e0i ch\u00ednh gia t\u0103ng v\u00e0 s\u1ef1 kh\u00f4ng ch\u1eafc ch\u1eafn n\u00e0y c\u0169ng \u0111ang th\u00fac \u0111\u1ea9y ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh mua s\u1eafm c\u1ea9n th\u1eadn v\u00e0 \u0111\u01b0\u1ee3c nghi\u00ean c\u1ee9u k\u1ef9 l\u01b0\u1ee1ng h\u01a1n, b\u00e1o hi\u1ec7u s\u1ef1 thay \u0111\u1ed5i trong h\u00e0nh vi mua h\u00e0ng c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p><strong>Xu h\u01b0\u1edbng ti\u00eau d\u00f9ng Vi\u1ec7t Nam trong n\u0103m 2024<\/strong><\/p>\n\n\n\n<p>Xu h\u01b0\u1edbng ti\u00eau d\u00f9ng t\u1ea1i Vi\u1ec7t Nam n\u0103m 2024 c\u00f3 th\u1ec3 ch\u1ecbu \u1ea3nh h\u01b0\u1edfng b\u1edfi nhi\u1ec1u y\u1ebfu t\u1ed1 kh\u00e1c nhau, nh\u01b0 \u0111\u01b0\u1ee3c nh\u1ea5n m\u1ea1nh trong B\u00e1o c\u00e1o Xu h\u01b0\u1edbng Ti\u00eau d\u00f9ng To\u00e0n c\u1ea7u n\u0103m 2023 c\u1ee7a Qualtricss.<\/p>\n\n\n\n<p>Theo \u0111\u00f3, ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam \u0111ang t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7 th\u00f4ng minh v\u00e0o cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y, kh\u00f4ng ch\u1ec9 s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh \u0111\u1ec3 li\u00ean l\u1ea1c, l\u00e0m vi\u1ec7c v\u00e0 gi\u1ea3i tr\u00ed m\u00e0 c\u00f2n k\u1ebft h\u1ee3p c\u00e1c thi\u1ebft b\u1ecb th\u00f4ng minh kh\u00e1c nh\u01b0 \u0111\u1ed3ng h\u1ed3, tai nghe, loa, m\u00e1y \u1ea3nh v\u00e0 TV th\u00f4ng minh. C\u00e1ch ti\u1ebfp c\u1eadn am hi\u1ec3u c\u00f4ng ngh\u1ec7 n\u00e0y nh\u1eb1m m\u1ee5c \u0111\u00edch n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng cu\u1ed9c s\u1ed1ng n\u00f3i chung. Ngo\u00e0i ra, xu h\u01b0\u1edbng s\u1eed d\u1ee5ng c\u00e1c \u1ee9ng d\u1ee5ng th\u00f4ng minh \u0111\u1ec3 giao d\u1ecbch, \u0111\u1eb7t ch\u1ed7 v\u00e0 thanh to\u00e1n nhanh ch\u00f3ng v\u00e0 thu\u1eadn ti\u1ec7n \u0111ang ng\u00e0y c\u00e0ng gia t\u0103ng.<\/p>\n\n\n\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, mua s\u1eafm tr\u1ef1c tuy\u1ebfn ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam \u01b0a chu\u1ed9ng nh\u1edd s\u1ef1 ti\u1ec7n l\u1ee3i, s\u1ea3n ph\u1ea9m \u0111a d\u1ea1ng v\u00e0 gi\u00e1 c\u1ea3 c\u1ea1nh tranh. Theo m\u1ed9t b\u00e1o c\u00e1o c\u1ee7a c\u00f4ng ty nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng Cimigo, doanh thu b\u00e1n l\u1ebb v\u00e0 d\u1ecbch v\u1ee5 \u0111\u00e3 t\u0103ng kho\u1ea3ng 19,8% v\u00e0o n\u0103m 2022 so v\u1edbi n\u0103m 2019. N\u1ec1n kinh t\u1ebf internet t\u1ea1i Vi\u1ec7t Nam \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd t\u0103ng t\u1eeb 23 t\u1ef7 USD n\u0103m 2022 l\u00ean \u01b0\u1edbc t\u00ednh 52 t\u1ef7 USD v\u00e0o n\u0103m 2025. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea1i Vi\u1ec7t Nam c\u0169ng \u0111ang t\u00ecm ki\u1ebfm tr\u1ea3i nghi\u1ec7m \u0111a k\u00eanh, mong mu\u1ed1n t\u00edch h\u1ee3p li\u1ec1n m\u1ea1ch c\u1ea3 k\u00eanh mua s\u1eafm tr\u1ef1c tuy\u1ebfn v\u00e0 ngo\u1ea1i tuy\u1ebfn.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, v\u1edbi nh\u1eadn th\u1ee9c ng\u00e0y c\u00e0ng cao v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 m\u00f4i tr\u01b0\u1eddng, x\u00e3 h\u1ed9i v\u00e0 s\u1ee9c kh\u1ecfe, ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam \u0111ang \u01b0u ti\u00ean c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 ngu\u1ed3n g\u1ed1c minh b\u1ea1ch, th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng v\u00e0 an to\u00e0n. Xu h\u01b0\u1edbng l\u1ef1a ch\u1ecdn c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u00f3 t\u00e1c \u0111\u1ed9ng ti\u00eau c\u1ef1c t\u1ed1i thi\u1ec3u \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng v\u00e0 s\u1ee9c kh\u1ecfe con ng\u01b0\u1eddi ng\u00e0y c\u00e0ng t\u0103ng.<\/p>\n\n\n\n<p>S\u1ef1 thay \u0111\u1ed5i n\u00e0y \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam, trong \u0111\u00f3 80% s\u1eb5n s\u00e0ng tr\u1ea3 nhi\u1ec1u ti\u1ec1n h\u01a1n cho c\u00e1c s\u1ea3n ph\u1ea9m cam k\u1ebft gi\u00e1 tr\u1ecb \u201cxanh\u201d v\u00e0 \u201cs\u1ea1ch\u201d, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t b\u1eb1ng nguy\u00ean li\u1ec7u th\u00f4 th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng.<\/p>\n\n\n\n<p>V\u00e0o n\u0103m 2024, k\u1ef3 v\u1ecdng s\u1ebd c\u00f3 m\u1ed9t th\u1ecb tr\u01b0\u1eddng ph\u00e1t tri\u1ec3n m\u1ea1nh cho c\u00e1c s\u1ea3n ph\u1ea9m xanh nh\u01b0 tr\u00e1i c\u00e2y v\u00e0 rau h\u1eefu c\u01a1, th\u1ef1c ph\u1ea9m chay, n\u01b0\u1edbc l\u1ecdc, b\u1ea3o qu\u1ea3n sinh h\u1ecdc v\u00e0 n\u0103ng l\u01b0\u1ee3ng t\u00e1i t\u1ea1o. Nh\u1eefng s\u1ea3n ph\u1ea9m n\u00e0y c\u00f3 kh\u1ea3 n\u0103ng thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang ng\u00e0y c\u00e0ng c\u00f3 xu h\u01b0\u1edbng l\u1ef1a ch\u1ecdn b\u1ec1n v\u1eefng.<\/p>\n\n\n\n<p>Theo b\u00e1o c\u00e1o c\u1ee7a UNFPA, Vi\u1ec7t Nam \u0111ang tr\u1ea3i qua m\u1ed9t trong nh\u1eefng qu\u1ed1c gia c\u00f3 t\u1ed1c \u0111\u1ed9 gi\u00e0 h\u00f3a d\u00e2n s\u1ed1 nhanh nh\u1ea5t tr\u00ean to\u00e0n c\u1ea7u. T\u1ef7 l\u1ec7 ng\u01b0\u1eddi cao tu\u1ed5i (60 tu\u1ed5i tr\u1edf l\u00ean) trong t\u1ed5ng d\u00e2n s\u1ed1 \u0111\u00e3 t\u0103ng t\u1eeb 9,9% n\u0103m 2011 l\u00ean 12% v\u00e0o n\u0103m 2021 v\u00e0 d\u1ef1 ki\u1ebfn s\u1ebd t\u0103ng l\u00ean 17,9% v\u00e0o n\u0103m 2030.<\/p>\n\n\n\n<p>S\u1ef1 thay \u0111\u1ed5i nh\u00e2n kh\u1ea9u h\u1ecdc n\u00e0y \u0111\u1eb7t ra nh\u1eefng th\u00e1ch th\u1ee9c nh\u01b0ng n\u00f3 c\u0169ng m\u1edf ra c\u01a1 h\u1ed9i cho c\u00e1c doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng trong l\u0129nh v\u1ef1c ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe v\u00e0 ch\u0103m s\u00f3c ng\u01b0\u1eddi gi\u00e0. Nh\u00f3m ng\u01b0\u1eddi cao tu\u1ed5i \u0111\u1ea1i di\u1ec7n cho ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u00f3 thu nh\u1eadp \u1ed5n \u0111\u1ecbnh, c\u00f3 nhi\u1ec1u th\u1eddi gian r\u1ea3nh r\u1ed7i v\u00e0 nh\u1eadn th\u1ee9c v\u1ec1 ti\u00eau d\u00f9ng \u0111\u01b0\u1ee3c n\u00e2ng cao.<\/p>\n\n\n\n<p>V\u00e0o n\u0103m 2024, d\u1ef1 \u0111o\u00e1n th\u1ecb tr\u01b0\u1eddng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 ph\u1ee5c v\u1ee5 ng\u01b0\u1eddi cao tu\u1ed5i s\u1ebd ch\u1ee9ng ki\u1ebfn s\u1ef1 \u0111\u1ed5i m\u1edbi v\u00e0 \u0111a d\u1ea1ng ng\u00e0y c\u00e0ng t\u0103ng. Xu h\u01b0\u1edbng ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi cao tu\u1ed5i, t\u1eadp trung v\u00e0o ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe, an to\u00e0n v\u00e0 ti\u1ec7n l\u1ee3i, d\u1ef1 ki\u1ebfn s\u1ebd ti\u1ebfp t\u1ee5c \u0111i l\u00ean. C\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 khai th\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111ang ph\u00e1t tri\u1ec3n n\u00e0y b\u1eb1ng c\u00e1ch gi\u1ea3i quy\u1ebft c\u00e1c y\u00eau c\u1ea7u \u0111\u1eb7c bi\u1ec7t c\u1ee7a d\u00e2n s\u1ed1 gi\u00e0.&nbsp;Nh\u00ecn chung, Vi\u1ec7t Nam l\u00e0 th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng cho c\u00e1c doanh nghi\u1ec7p n\u01b0\u1edbc ngo\u00e0i mu\u1ed1n \u0111\u1ea7u t\u01b0 ho\u1eb7c m\u1edf r\u1ed9ng kinh doanh. Tuy nhi\u00ean, \u0111\u1ec3 th\u00e0nh c\u00f4ng t\u1ea1i th\u1ecb tr\u01b0\u1eddng n\u00e0y, doanh nghi\u1ec7p c\u1ea7n n\u1eafm b\u1eaft v\u00e0 \u0111\u00e1p \u1ee9ng xu h\u01b0\u1edbng ti\u00eau d\u00f9ng m\u1edbi c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t.<\/p>\n\n\n\n<p>Theo World Data Lab t\u1ed5 ch\u1ee9c ph\u00e2n t\u00edch d\u1eef li\u1ec7u uy t\u00edn to\u00e0n c\u1ea7u, v\u00e0o n\u0103m 2024, Vi\u1ec7t Nam s\u1ebd c\u00f3 th\u00eam 4 tri\u1ec7u ng\u01b0\u1eddi thu\u1ed9c t\u1ea7ng l\u1edbp trung l\u01b0u v\u00e0 \u0111\u1ebfn n\u0103m 2030 s\u1ebd c\u00f3 th\u00eam 23,2 tri\u1ec7u ng\u01b0\u1eddi (\u0111\u1ee9ng th\u1ee9 5 trong 9 qu\u1ed1c gia ch\u00e2u \u00c1). D\u00e2n s\u1ed1 t\u0103ng nhanh, \u0111\u1eb7c bi\u1ec7t s\u1ef1 m\u1edf r\u1ed9ng c\u1ee7a t\u1ea7ng l\u1edbp trung l\u01b0u \u0111ang th\u00fac \u0111\u1ea9y nhu c\u1ea7u s\u1eed d\u1ee5ng c\u00e1c m\u1eb7t h\u00e0ng c\u00f3 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng cao t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n<p>Do \u0111\u00f3, VND k\u1ef3 v\u1ecdng nhu c\u1ea7u trang s\u1ee9c s\u1ebd t\u0103ng theo s\u1ef1 t\u0103ng tr\u01b0\u1edfng c\u1ee7a t\u1ea7ng l\u1edbp trung l\u01b0u v\u00e0 th\u01b0\u1ee3ng l\u01b0u. Theo kh\u1ea3o s\u00e1t c\u1ee7a Google, 57% ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 m\u1ee9c chi ti\u00eau cao s\u1ebd ti\u1ebfp t\u1ee5c t\u0103ng chi ti\u00eau trong 12 th\u00e1ng t\u1edbi.<\/p>\n\n\n\n<p>Th\u1eddi gian qua, nhu c\u1ea7u s\u1ea3n ph\u1ea9m ICT (c\u00f4ng ngh\u1ec7 th\u00f4ng tin v\u00e0 truy\u1ec1n th\u00f4ng) v\u00e0 \u0111i\u1ec7n t\u1eed ti\u00eau d\u00f9ng b\u1ecb \u1ea3nh h\u01b0\u1edfng m\u1ea1nh. Th\u1ecb tr\u01b0\u1eddng b\u00e1n l\u1ebb v\u00e0 ph\u00e2n ph\u1ed1i \u0111i\u1ec7n t\u1eed ti\u00eau d\u00f9ng ti\u1ebfp t\u1ee5c b\u1ecb \u1ea3nh h\u01b0\u1edfng do \u0111\u00e2y l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m m\u00e0 kh\u00e1ch h\u00e0ng c\u1eaft gi\u1ea3m nhi\u1ec1u nh\u1ea5t khi thu nh\u1eadp b\u1ecb \u1ea3nh h\u01b0\u1edfng. VND k\u1ef3 v\u1ecdng nhu c\u1ea7u v\u1ec1 s\u1ea3n ph\u1ea9m ICT s\u1ebd b\u1eaft \u0111\u1ea7u ph\u1ee5c h\u1ed3i t\u1eeb n\u1eeda cu\u1ed1i n\u0103m 2024 \u0111\u1ebfn \u0111\u1ea7u n\u0103m 2025.<\/p>\n\n\n\n<p>Ni\u1ec1m tin c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng ph\u1ee5c h\u1ed3i ch\u1eadm cho th\u1ea5y, nhu c\u1ea7u thay \u0111i\u1ec7n tho\u1ea1i m\u1edbi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd ch\u1eadm h\u01a1n. Do \u0111\u00f3, chu k\u1ef3 ti\u00eau th\u1ee5 \u0111i\u1ec7n tho\u1ea1i m\u1edbi s\u1ebd r\u01a1i v\u00e0o n\u1eeda cu\u1ed1i n\u0103m 2024, khi c\u00e1c m\u1eabu \u0111i\u1ec7n tho\u1ea1i m\u1edbi \u0111\u01b0\u1ee3c ra m\u1eaft v\u00e0 n\u1ec1n kinh t\u1ebf d\u1ea7n ph\u1ee5c h\u1ed3i. Doanh thu m\u1ea3ng ICT v\u00e0 \u0111i\u1ec7n m\u00e1y trong n\u0103m 2025 s\u1ebd tr\u1edf l\u1ea1i m\u1ee9c c\u1ee7a n\u0103m 2022 \u2013 m\u1ee9c \u0111\u1ec9nh \u0111i\u1ec3m ti\u00eau d\u00f9ng sau \u0111\u1ea1i d\u1ecbch.<\/p>\n\n\n\n<p>V\u1ec1 d\u00e0i h\u1ea1n, nhu c\u1ea7u s\u1ea3n ph\u1ea9m ICT v\u00e0 \u0111i\u1ec7n t\u1eed ti\u00eau d\u00f9ng s\u1ebd t\u0103ng tr\u1edf l\u1ea1i. V\u1edbi d\u00e2n s\u1ed1 h\u01a1n 100 tri\u1ec7u ng\u01b0\u1eddi v\u00e0 nh\u00f3m nh\u00e2n kh\u1ea9u h\u1ecdc tr\u1ebb s\u1ebd t\u1ea1o nhu c\u1ea7u cao v\u1ec1 nhi\u1ec1u lo\u1ea1i s\u1ea3n ph\u1ea9m t\u1eeb \u0111i\u1ec7n t\u1eed ti\u00eau d\u00f9ng \u0111\u1ebfn thi\u1ebft b\u1ecb gia d\u1ee5ng v\u00e0 duy tr\u00ec m\u1ee9c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng t\u1eeb 6% &#8211; 10%\/n\u0103m trong giai \u0111o\u1ea1n 2023 &#8211; 2026, theo Euromonitor.<\/p>\n\n\n\n<p>Th\u1ecb tr\u01b0\u1eddng h\u00e0ng h\u00f3a \u0111i\u1ec7n t\u1eed c\u1ee7a Vi\u1ec7t Nam c\u00f3 tri\u1ec3n v\u1ecdng t\u00edch c\u1ef1c trong d\u00e0i h\u1ea1n nh\u1edd d\u00e2n s\u1ed1 h\u01a1n 100 tri\u1ec7u ng\u01b0\u1eddi v\u00e0 nh\u00f3m nh\u00e2n kh\u1ea9u h\u1ecdc tr\u1ebb (trong \u0111\u00f3 70% d\u01b0\u1edbi 35 tu\u1ed5i). B\u00ean c\u1ea1nh \u0111\u00f3, d\u00e2n s\u1ed1 am hi\u1ec3u c\u00f4ng ngh\u1ec7 c\u00f9ng v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a n\u1ec1n kinh t\u1ebf internet v\u00e0 s\u1ef1 m\u1edf r\u1ed9ng c\u1ee7a t\u1ea7ng l\u1edbp trung l\u01b0u s\u1ebd t\u1ea1o nhu c\u1ea7u cao v\u1ec1 nhi\u1ec1u lo\u1ea1i s\u1ea3n ph\u1ea9m t\u1eeb \u0111i\u1ec7n t\u1eed ti\u00eau d\u00f9ng \u0111\u1ebfn thi\u1ebft b\u1ecb gia d\u1ee5ng.&nbsp;Ngo\u00e0i ra, xu h\u01b0\u1edbng c\u1eadp nh\u1eadt c\u00f4ng ngh\u1ec7 m\u1edbi nh\u01b0 chip Al c\u0169ng s\u1ebd th\u00fac \u0111\u1ea9y nhu c\u1ea7u thay \u0111\u1ed5i thi\u1ebft b\u1ecb \u0111i\u1ec7n t\u1eed trong nh\u1eefng n\u0103m t\u1edbi.<\/p>\n\n\n\n<p class=\"has-text-align-right\"><strong>Kh\u00e1nh Mai<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-right\"><a href=\"https:\/\/vietq.vn\/xu-huong-dinh-hinh-tieu-dung-viet-nam-nam-2024-d218822.html\">https:\/\/vietq.vn\/xu-huong-dinh-hinh-tieu-dung-viet-nam-nam-2024-d218822.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Xu h\u01b0\u1edbng ti\u00eau d\u00f9ng t\u1ea1i Vi\u1ec7t Nam n\u0103m 2024 c\u00f3 th\u1ec3 ch\u1ecbu \u1ea3nh h\u01b0\u1edfng b\u1edfi c\u00f4ng ngh\u1ec7 th\u00f4ng minh v\u00e0o cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y, kh\u00f4ng ch\u1ec9 s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i c\u00f4ng ngh\u1ec7 cao \u0111\u1ec3 li\u00ean l\u1ea1c, l\u00e0m vi\u1ec7c v\u00e0 gi\u1ea3i tr\u00ed m\u00e0 c\u00f2n k\u1ebft h\u1ee3p c\u00e1c thi\u1ebft b\u1ecb th\u00f4ng minh kh\u00e1c nh\u01b0 \u0111\u1ed3ng h\u1ed3, tai [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":34294,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47],"tags":[],"class_list":["post-34293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc"],"_links":{"self":[{"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/34293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/comments?post=34293"}],"version-history":[{"count":1,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/34293\/revisions"}],"predecessor-version":[{"id":34295,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/34293\/revisions\/34295"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/media\/34294"}],"wp:attachment":[{"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/media?parent=34293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/categories?post=34293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/casta.ttud.com.vn\/index.php\/wp-json\/wp\/v2\/tags?post=34293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}